Defining a New Age for The Future of CX

Bringing together leaders in emerging technology and customer experiences, in a bid to define new and innovative ways for businesses to approach customer experiences for the future.

WHAT IS WORLD CX SUMMIT?

World CX Summit is a thought-leadership-driven, business-focused, global series of events that takes place in strategic locations across the world.



As a part of the world tour, this edition based in Australia and New Zealand is virtually gathering pre-qualified CX leaders, Marketers & tech experts under one roof to discuss how the latest technologies and customer insights can be combined to change CX as we know it.



The summit will also host a combination of insightful sessions, keynotes, case studies and panel discussions sure to deliver actionable insights that attendees can apply to their Customer Experience strategies.

WHY AUSTRALIA AND NEW ZEALAND?



Greater Focus

For some time now, companies have been increasingly focused on the customer and the need to tailor and nurture these relationships to maintain long term customers and drive profitable growth.



Research showed that 60 per cent of CEOs said their main objective was to create long term value for stakeholders with 88 per cent of those CEOs seeing a clear corporate purpose as having the greatest impact on building strong customer relationships over the next three years.



Personalisation is Key

Personalisation has no doubt continued to be recognised by customers as the number one driver for customer experience, having the most impact on both advocacy and loyalty towards a brand and its offerings.



Today, Customers look for more personalisation that goes beyond the usual tropes of knowing to understanding.

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